No, not that. Not the Princess Bride, or the TV show that I never saw but I heard was cancelled already.

I was watching CNN (or maybe it was NBC, or CBS, they all do it) and they had some poor person standing out in front of a camera talking about the hurricane that was at that moment blasting them in the face.

Here’s my question: Exactly how many hurricanes are you allowed to report on before they won’t let you use the word “unbelievable” to describe the weather?

Or, is it like radio stations, that always claim they are the “New Hot Mix 101.5” or whatever, even though they’ve been on the air since you were a toddler? (for you toddlers reading right now? They’ve been on the air since before you were conceived. Go ask your parents what I mean).

You keep using that word — I do not think it means what you think it means. – Inigo